Polo Players Edition

JAN 2019

Polo Players' Edition is the official publication of the U.S. Polo Association. Dedicated to the sport of polo, it features player profiles, game strategy, horse care, playing tips, polo club news and tournament results.

Issue link: https://polo.epubxp.com/i/1064372

Contents of this Issue


Page 40 of 67

POLO P L A Y E R S E D I T I O N 39 Hall Pass, the country's most unusual pop-up sports bar debuted, allowing sports fans to enjoy football and other games on televisions throughout the day. Fan favorites returned, including the Arizona Humane Society Canine Couture: A Dog Fashion Show Like No Other, presented by Lugari Pet Salon. Additionally, Phoenix Fashion Week produced the third annual World's "Longest" Catwalk fashion show. U.S. Polo Assn. outfitted 10 models in polo whites and polo brights to represent its summer collection in the fashion show. U.S. Polo Assn. also offered in-store promotions and ticket giveaways with in- store purchases at partnering stores to drive consumer attention to the event. The U.S. Polo Assn. logo was also featured on players' jersey in the polo matches. Other attractions included a luxury tent experience by Neiman Marcus, Steak 44 and Barrett-Jackson; the Molina Fine Jewelers VIP tent; an unusual mid-field skybox where horses entered and exited the field; and numerous local restaurants and food trucks including Fried & Fizzy, Arizona's first pop-up restaurant and food truck featuring fried chicken and champagne. The Sunday Brunch presented by Scottsdale Maserati anchored Sunday's festivities. "Whether it's 'the next Phoenix Open' as one of our guests called it this weekend, or 'the best polo event in the world' as the captain of the Wales Polo Team does, there's no doubt that this was another memorable year for the Bentley Scottsdale Polo Championships, and a moment that saw the event go from big and beautiful to bucket list," said Jason Rose, co-founder of the Scottsdale Polo Party. "It couldn't have happened without the blue-chip roster of sponsors, partners and guests that make it all possible. We're grateful. We're appreciative. And we're very fortunate to be in their very good company," he said. Rose's goal is for the event to become to polo what the largest tournament in the world, The Waste Management Phoenix Open, is to golf. Plans for 2019 are already under way. USPA Pacific Northwest Circuit Governor Sheryl Sick, Danielle Travis and Natalie Camacho won the Battle of the Sexes match. With them is Border Circuit Governor Tony Yahyai. The World's "Longest" Catwalk fashion show included 10 U.S. Polo Assn. models in polo whites and polo brights to represent its summer collection. Carlitos Gracida, U.S. Polo Assn. global brand ambassador Juancito Bollini and USPA Border Circuit Governor Tony Yahyai

Articles in this issue

Archives of this issue

view archives of Polo Players Edition - JAN 2019